Why Startups Fail: A New Roadmap for Entrepreneurial Success
By Tom Eisenmann
About the Book
If you want your startup to succeed, you need to understand why startups fail.
“Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way